GCI Announces the “No Dealing Desk” Execution Model



GCI, one of the oldest and most respected Forex and CFD dealers in the industry, has answered the call for faster execution with its innovative “No Dealing Desk” business model. “Many companies claim to offer automatic execution, but continue rely on dealers to approve, reject and re-quote many trades”, says Ella Fuller, GCI’s Marketing Manager. And to some extent she’s right. The “Instant Execution” claim has been made by companies who continue to employ dealers for trades on less liquid instruments, trades during highly volatile trading conditions and even for trades of exceptionally large lot sizes.  But GCI is able to offer traders a better level of service.

The No Dealing Desk Execution Model allows GCI clients anywhere in the world to trade Forex, Stock Market Indices, Shares, and Commodities such as Gold or Crude, with NO DEALER INTERVENTION. “Simply put, traders don’t want a person sitting at a screen making the decision of whether or not to execute their trade”, continues Fuller. But she’s quick to add that GCI customers will continue to enjoy full 24-hour access to GCI's multi-lingual customer service and dealing support to address any trading related questions or requests.


GCI first piloted this model in the second quarter but accelerated the implementation because of the added benefits to its business. Fuller explains: “Our pilot received resounding accolades from our clients. In addition, the unexpected cost savings of this more efficient model were parlayed into more competitive spreads for our clients. So our clients’ benefits are compounded!”


GCI is an online Forex and CFD broker with over ten years of experience. Our clients can trade currencies, indices, shares, gold, and crude oil online, using their choice of MetaTrader or ActTrader software, all free of any fees or commissions.


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